AV campaigns for HBO originals, across launch, continuity, and fan engagement.
Featured
Associate Creative Director· HBO Creative Services· New York, NY· 2017–2020
7
HBO originals
5+
Emmy-recognized titles
50+
Campaign films and promos
85+
Countries reached
The role

I led AV campaign work across HBO's premium slate.

In HBO Creative Services, I shaped AV campaigns for original programming across trailers, promos, recaps, episodics, social, and behind-the-scenes — each title with its own audience, approvals, tone, and launch pressure.

Selected campaigns · 7 series

One slate, seven different campaign challenges.

Game of Thrones
Game of Thrones
Final-season franchise work · 59-Emmy phenomenon
Big Little Lies
Big Little Lies
Monterey Five return · Witherspoon, Kidman, Streep
The Deuce
The Deuce
David Simon & George Pelecanos drama · 10 films
Sharp Objects
Sharp Objects
Amy Adams, Gillian Flynn, Jean-Marc Vallee · 7 films
Silicon Valley
Silicon Valley
Mike Judge tech satire · Emmy-winning comedy
HBO Documentaries
HBO Documentaries
Music, culture, justice, technology · 9 launches
Sesame Street
Sesame Street
50th anniversary · An American TV institution